Abstract

Jaume Ribera and Sandra Sieber, “How Uncertainty and Risk Management
Impacts the Success of Spanish Film Projects,”
Journal of Media Business
Studies,
6(4):49-74 (2009).

Key Words: project management, project process, uncertainty, risk management, motion
pictures

This article studies the impact of risk project management of film productions on the
success of the release of motion picture films. By looking at the production of three
Spanish films, the paper analyzes the challenges that producers face throughout the
various stages of a film project. It specifically focuses on management's approach to the
uncertainty that may arise during the development stage of the project. Four distinct types
are identified: variation uncertainty, foreseen uncertainty, unforeseen uncertainty, and
chaos. The paper shows how the appearance of different types of uncertainty requires
producers to adjust their management style, and how appropriate or inappropriate actions
have an impact on the likelihood of an overall successful release of a motion picture.