Articles Published
Volume 3, No. 2 (Fall 2006)

Confrontation or Concilliation? The Plight of Small Media Brands in a
Zero-Sum Marketplace
Walter S. McDowell     article   pdf abstract

The History and Development of Media Economics Research in China
Min Hang  article   pdf abstract

Dissemination of Content Reutilization Practices in the German and
U.S. Book Publishing Industry
Alexander Benlian, Christoph Grau, Thomas Hess, and Yale M.
Braunstein   
article   pdf abstract

Managing a Joint Venture: A Case Study of Participants' Roles and
Conflicts
Moonhaeng Lee  article   pdf abstract